Blue Bell Ice Cream Celebrates with 4-H

4-H Centennial inspires new ice cream flavor


North Carolina 4-H turns 100 in 2009. In honor of the 4-H program celebrating its centennial, Blue Bell Creameries is announcing a new ice cream flavor.

“Centennial Cupcake” Ice Cream is a delicious blend of cake batter ice cream with pieces of yellow cake, a chocolate icing swirl and four-leaf clover sprinkles.

"4-H benefits so many young people with its youth development programs," said Paul Kruse, Blue Bell CEO and president. "This is just a small token of our appreciation. 4-H has been around for over 100 years. Blue Bell just finished celebrating its 100th anniversary in 2007, so we understand how special it is to reach the century mark." “We decided to extend this new flavor throughout our 17-state distribution area,” Mills said. “We just got our first shipment and the ice cream should be available in many grocery stores very soon.”

Consumers will not have any problem trying to locate the new frozen treat in the freezer section at the grocery store. The lid features a brown rim and the container pictures four children wearing traditional green 4-H t-shirts. The organization’s widely recognized four-leaf clover symbol also is on the packaging, along with the words “Celebrating Over 100 Years with 4-H.”

Having the opportunity to try the sweet new treat is not the only high point of the new product. Mills said a portion of the proceeds will go to promote the 4-H program. “This is a very unique thing that our company is doing,” he said. “We haven’t done this with any of our other products.”

“While we obviously can’t endorse this or any other product, we hope people will use this as a way to support the 4-H program, and while enjoying the product reminisce on their good memories as a 4-H member,” said Randolph County 4-H Agent Barbara Dunn Swanson.

4-H is a community of nearly 7 million young people ages 5-19 across America who are learning leadership, citizenship and life skills. 4-H programs are available to young people in all 50 states, U.S. territories and U.S. military installations worldwide. For more information on 4-H in Randolph County, call 7336-318-6000.